Coffee production as well as consumption have been increasing in Nigeria. Coffee consumption in Nigeria grew 5% in 2010 in part due to an increase in Nescafe mobile kiosks and 37% market share in the instant coffee sector.
Nescafe’s products for Nigeria are manufactured in the Ivory Coast and distributed to various locations in West Africa. Nestle holds more than 60% of the market share in Nigeria.
Nigerian Coffee Plants and Industry Being Rejuvenated
There have also been new techniques utilized for propagating Robusta plants, and more than 110 varietals of Arabica coffee plants are being tested on the Mambilla Plateau in an effort to improve the country’s coffee industry.
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New coffee plant cultivation and fertilization methods are also being established in Nigeria to improve the yield of the coffee plants, and a coffee marketing campaign strategy has begun showing positive results.
Also improving the overall quality has been the adoption of wet method processing of the coffee cherry.
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